This year we’re back in the driving seat!
Driving Digital 2022 is embracing the feeling of the consumer by recognising that people are back on the roads and back in the showrooms.
Whilst car-buyers are now fully aware of the options available to them, they are taking advantage of test drives and returning to the forecourts.
Last year at Driving Digital, we focussed acutely on the impact the pandemic was having on digital and online sales, whilst navigating a landscape rife with restrictions and uncertainty.
At Central Hall in May, our speakers are helping dealers to strike the balance between offering the perfect mix of an in-person and online customer journey.
Dealers did a fine job of disrupting the disrupters, now we need to continue to push ourselves to keep up with the demands of the consumer, whether that be over the phone, online, by email or in person.
Given the economic history behind the venue of this year’s event, our speakers will also touch on how the current state of affairs in the UK and internationally might impact the trajectory of the market and what expenses might be brought down upon the used car sector.
Take a look back into history to see what was previously done in an economy similar to the one we’re facing right now.
Driving Digital is the event for you if you’re interested in thinking about the future and how you can protect and propel your business.
So, come with an open mind and leave with a suitcase of ideas.
You can book tickets for Driving Digital 2022 here. Don’t wait, there are limited spaces!